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Abigail Grysban
Jun 15, 20231 min read
When There Is No Fast-Forward Button
I'll admit it. I buy my fair share of stuff from Amazon. Sometimes I just need something cheap and easy that doesn't require me to put on...
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Abigail Grysban
Apr 25, 20234 min read
What is a Brand Voice? (And Why You MUST Define One for Your Business!)
Defining your brand voice helps customers understand what kind of experience they can expect from your business.
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Abigail Grysban
Mar 23, 20234 min read
Be Different Or Die (Defining Your Business' Unique Value)
Your unique value proposition should show customers why your business is better than your competitors and why they should choose you.
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Abigail Grysban
Feb 23, 20233 min read
Quit Chasing Clients and Get Them to Chase You Instead!
Why do lines form outside Apple stores with every new iPhone release? How are certain restaurants booked months in advance? Why do some...
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Abigail Grysban
Jan 2, 20232 min read
What Eating Sushi in Brazil Taught Me About Communication
If you want to make sales, here's what you MUST know about communicating with your prospects.
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Abigail Grysban
Jan 2, 20232 min read
Ditching Your New Year's Resolutions
How to set your small business up for success...WITHOUT making ambitious New Year's resolutions.
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